Lead Gen Services
Closed Loop Feedback
Lead generation programs often overlook the most crucial link in the chain – closing the loop with the leads that have been handed over to the sales team. If a program is generating qualified leads but the sales team is not effectively following up, then even the best lead generation efforts will fail.
Measuring effective follow-up is difficult if an organisation has a large sales team or is selling through multiple channels and partners. Closed Loop Feedback is key to measuring and maximising ROI.
At End To End, we integrate accountability with lead generation programs by analysing the lead handovers. We follow up with past leads to make sure they receive the information and attention they needed and to assess their stage in the buying process.
We identify and locate any breakdowns between lead generation and sales, then re-engage opportunities that are still viable. We therefore ensure that leads are not lost within the system.
The End To End Advantage
At End To End, we have close to one and a half decades experience helping our clients address their sales-led objectives. We leverage Infonautix , our database marketing solution to meet all our clients' sales and marketing challenges. We have our own Master Database and can design the perfect database-led solution to address your need. With Infonautix, we have extensive capabilities in a whole gamut of Data Services, Lead Generation, Email Marketing, Market Intelligence and Research , and in implementing CRM solutions.
Infonautix is complemented by our TeleServices offering. End To End's extensive experience in TeleServices enables us to offer our clients a range of service capabilities. The robust and well-trained team has a sales-led yet receptive approach, with the ability to devise tailor-made telemessages. We guarantee the success of any marketing activity and ensure meaningful results for our clients.
We have worked across industries and our clients include some of the biggest names in business and industry. Our proven lead generation methodology will help our clients educate, nurture and build confidence about their offering amongst their communities. We work out innovative ways for our clients to reach out to their customers and achieve their marketing objectives.